Since 1992, we have established long-term relationships with Fortune 500 companies not only because of the superior competitive intelligence we uncover, but also because of how we approach and cultivate each client relationship. The way we are organized translates into a series of tangible client benefits, also known as The I.S.I.S. Difference:

Extensive database of pre-qualified, well-cultivated contacts in 4 industries & 25 countries

• "Getting through:" In the age of caller ID, privacy concerns and increased suspicion of incoming, unsolicited phone calls, having immediate access to a proprietary network of collaborative insiders yields immediate results. This advantage is particularly valuable outside of North America.
• Time & cost savings: We don’t need to make 10 calls to get 1 meaningful, in-depth interview, thereby decreasing project costs and meeting tight deadlines (particularly valuable for quick turnaround CI ad hoc inquiries).
• Rich contents-yielding interviews: Because the same I.S.I.S. investigator who has cultivated the relationship with a given source over the years will interview him/her, the depth and level of detail of the resulting CI insights are tremendous; hence, our clients always get their money’s worth from each single interview.

Inter-disciplinary research approach

• High interview response rates: Since I.S.I.S. scientists, engineers or former product managers speak to their pre-qualified counterparts during a CI investigation’s expert interviews, our clients benefit from high response rates.
• Quick rapport building & empathy: Experts talking to experts using the jargon of a given field builds a comfort level and empathy, translating into meaningful, fully substantiated CI insights, analysis and recommendations.
• Cost & time savings: Your company saves time and money in not having to pay for our learning curve, given our investigators’ hands-on experience and depth of knowledge in our 4 industry areas.

Global solutions, local control

• Competitive fee structure
• Premium on communication with at least weekly interim CI briefings, optionally enriched with a conference call together with the senior market investigator(s).
• Consistency in methodology
• Quality control
• Assured confidentiality and discretion

Speed & Flexibility

• Fast turnarounds (esp. for quick CI ad hoc inquiries)
• Leveraging your company’s IT infrastructure for real-time intelligence and “red alert” warnings directly to your internal clients
• Immediately incorporating your follow-up questions and re-prioritizations into the investigation process after each weekly interim CI briefing

Thoroughly Analyzed, Actionable Results

• Time savings: we make sense out of the volume of CI insights and data, so you can immediately realize the ROI from your CI investment by utilizing our realistic, actionable tools and plans instantly.
• Comprehensive analysis: we can take the analysis as far as you want us to – i.e., beyond SWOTs and competitive threat scenarios to competitors’ likely reactions if you implement scenarios A or B, your options for counter-measures, and war game exercises.

Partnering as your virtual in-house CI investigators

• Proactive CI data gathering: with or without a specific project at hand, we are quickly up to speed what is – or soon may be – on your CI radar screen and strive to anticipate your needs by forwarding relevant CI tidbits or red alerts.
• Assured continuity, dependability, confidentiality, and discretion
• Post-project support services

Advantages of investigating globally with local resources

• Early detection of trends: Local investigators in each country are in daily touch with the local market pulse and can identify trends or embryonic competitive threats in the local language long before they become national or even global news.
• Unique insights and access to a variety of local non-traditional human and secondary sources, thereby providing you with timely CI insights.