The primary (human) competitive intelligence (CI) methodologies used by I.S.I.S. are unique yet highly ethical, blending industry expertise with the time-proven principles of investigative reporting. Each of our CI programs is tailored to your specific needs and circumstances.

In an increasingly security-conscious business environment, our combination of investigative techniques and pre-qualified, mostly well-cultivated industry sources has proven more effective than ever.

In fact, over the years, we have invested significant resources into developing and cultivating relationships with a wide spectrum of human intelligence sources in 25 countries – a key ingredient for achieving CI results with high impact and substantial ROIs. This is particularly critical outside of North America, where cultural norms and sensitivities can make human intelligence gathering activities quite cumbersome without a pre-existing network of well-cultivated contacts.

However, these tools are only as effective as the people who use them. I.S.I.S. market investigators are skilled at uncovering and analyzing difficult-to-get data and quickly recognizing the value of seemingly unrelated statements and facts. They know when and how to probe into reasons, motivations, and attitudes. You also benefit from I.S.I.S.’ careful attention and cross-cultural insights in designing and localizing the appropriate CI and research instruments and adjusting the human intelligence research approach to local ethics and value systems because even the best answers do not compensate for asking the wrong questions!

In a rapidly evolving global marketplace, you need accurate, actionable and useful intelligence immediately. For over a decade, we have been known for our flexibility, yet we pay close attention to detail and service. Count on I.S.I.S. for dependable follow-through and comprehensive post-project support.

When you partner with I.S.I.S., we become your “ears & eyes” in the marketplace, anticipate traditional and emerging competitors’ next moves, detect emerging industry and market trends, and help you define offensive or defensive strategies to capitalize on the changing competitive landscape or proactively counter competitors’ actions.